TRAIL HERO X MAY 2-3 MESQUITE NV | TRAIL HERO/MUSIC FEST ST GEORGE UT SEP 28-OCT 3

TRAIL HERO MUSIC FEST
TRAIL HERO MUSIC FEST
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    • HOME
    • STORE
    • ENTERTAINMENT
      • AFTER PARTY
      • BEER GARDEN
      • ENTERTAINMENT
      • MUSIC FEST
      • FREE VENDOR SHOW
      • TRAIL HERO GO
      • THINGS TO DO
      • CHARITY GOLF
      • KICK OFF PARTY
      • CAMPING
      • FOOD VENDORS
      • OFFROAD CAR SHOW
      • TRAIL HERO SCAVENGER HUNT
    • GET INVOLVED
      • BANDS
      • EVENT SCHEDULE
      • CHARITY INVOLVMENT
      • SPONSORS
      • VENDORS
      • VENDOR SPONSOR LIST
      • VOLUNTEER
      • PRINT & WEB MEDIA
    • OFF-ROADING
      • NEW TO OFFROADING
      • CAMP TRAIL HERO
      • MOVIE ON THE ROCKS
      • OFFROADING
      • TEAM AMERICA
      • TRAIL HERO EXPEDITIONS
      • TRAIL HERO X
      • TRAILER PARKING
      • VENDOR SHOW
      • YAMAHA UTV TOWN
    • MORE
      • SCHEDULE
      • CONTACT US
      • THMF FAQs
      • NEWS
OFFROAD WEBSITE
  • HOME
  • STORE
  • ENTERTAINMENT
    • AFTER PARTY
    • BEER GARDEN
    • ENTERTAINMENT
    • MUSIC FEST
    • FREE VENDOR SHOW
    • TRAIL HERO GO
    • THINGS TO DO
    • CHARITY GOLF
    • KICK OFF PARTY
    • CAMPING
    • FOOD VENDORS
    • OFFROAD CAR SHOW
    • TRAIL HERO SCAVENGER HUNT
  • GET INVOLVED
    • BANDS
    • EVENT SCHEDULE
    • CHARITY INVOLVMENT
    • SPONSORS
    • VENDORS
    • VENDOR SPONSOR LIST
    • VOLUNTEER
    • PRINT & WEB MEDIA
  • OFF-ROADING
    • NEW TO OFFROADING
    • CAMP TRAIL HERO
    • MOVIE ON THE ROCKS
    • OFFROADING
    • TEAM AMERICA
    • TRAIL HERO EXPEDITIONS
    • TRAIL HERO X
    • TRAILER PARKING
    • VENDOR SHOW
    • YAMAHA UTV TOWN
  • MORE
    • SCHEDULE
    • CONTACT US
    • THMF FAQs
    • NEWS
OFFROAD WEBSITE
Bold black Boot Barn logo on white background.

Thank you for your interest in Trail Hero'S 3-DAY MUSIC FE

THMF is a blank canvas! Our team is ready to provide any opportunity for Boot Barn's brand, to get in front of your ideal clients, at our event. Please review our initial list of marketing options and price lists below. Feel free to reach out with any additional ideas!


Brandi@Trail-Hero.com 

702-769-3259 

WHY YOU SHOULD PARTNER WITH Trail Hero Music FeST

COUNTRY WESTERN DEMOGRAPHIC

NATIONWIDE 200 MILLION HOME REACH

NATIONWIDE 200 MILLION HOME REACH

3-Day Music Fest:


Attendees:

Thursday Est: 26,000 

Friday Est: 25,000 

Saturday Est: 23,000


Instagram Reach: 

50,000+ Followers


Facebook Reach: 

60,000+ Followers


Constant Contact Emails: 

9,142


397,000,000 Impressions

Trail Hero Specific Total Media Reach from Jan. 1 to Oct. 20, 2023: 397M

NATIONWIDE 200 MILLION HOME REACH

NATIONWIDE 200 MILLION HOME REACH

NATIONWIDE 200 MILLION HOME REACH

Speed Sports distribution will rely on its massive social media, email and digital media audiences for real-time engagement and messaging, along with the packaging and distribution of a fully produced one-hour television special to air on our own network, SPEED SPORT 1 - which is now available in over 200 million homes via Amazon, Pluto T

Speed Sports distribution will rely on its massive social media, email and digital media audiences for real-time engagement and messaging, along with the packaging and distribution of a fully produced one-hour television special to air on our own network, SPEED SPORT 1 - which is now available in over 200 million homes via Amazon, Pluto TV, Sling TV and most other popular digital television platforms. Speed Sport will also effort to distribution the production(s) on our partner network, Outdoor America. Thus, reaching two key enthusiast audiences - motorsports and outdoor recreation. The Trail Hero Event is the ideal cross over platform for this!

ST GEORGE'S 2ND LARGEST EVENT - LOCAL STORE POINT OF SALE

ST GEORGE'S 2ND LARGEST EVENT - LOCAL STORE POINT OF SALE

ST GEORGE'S 2ND LARGEST EVENT - LOCAL STORE POINT OF SALE

Household Income Average: $185K

Average amount invested into Vehicle: $87K

Est. Daily Spend while at Trail Hero: 

$610 (Fuel, Housing, Food, Parts, Supplies, Merchandise)


MEN'S WORK BOOTS DEMOGRAPHIC AT TRIAL HERO

ST GEORGE'S 2ND LARGEST EVENT - LOCAL STORE POINT OF SALE

ST GEORGE'S 2ND LARGEST EVENT - LOCAL STORE POINT OF SALE

Trail Hero Off-Road event attracts a primarily Male Demographic 


64% Male / 36% Female 

From 49 States: 

Top 5 States: 

California 13%, Utah 10%, Colorado 10%, Texas 9%,  and Nevada 7%


Total Registered Participants (Vehicles): 6002

Total Number of Volunteers:  347

EVENT PRICING & STATS

SPONSORSHIP PRICNGEVENT DATA & STATS
Bold black Boot Barn logo on white background.

Event Activation PRICING

BRANDING WILL BE IN-FRONT OF THOUSANDS OF PEOPLE THROUGHOUT THE WEEK OF TRAIL HERO.

MONDAY NIGHT KICK OFF PARTY VENDOR BOOTH

$600-$2000 + Activation

Prime location and space within the kick off party venue at Sand Hollow Resorts Rock Bowl. Sell products and boots on-site so attendees can get ready for the Music Fest three days later.

MUSIC FEST VENDOR BOOTH

$600-$2000 + Activation

Prime location and space within the vendor show and/or music fest venue. Sell products and boots on-site at the music fest Thursday - Friday and Saturday 

BRANDED DANCE TEAM & PROMO CREW

$2500 + Branded Merch

Our professional dancers take the main stage each night in front of the whole music fest, they are the models used in promotional footage of the event, and participate in dance competitions and lessons. Your branding will be worn by the team to guarantee your brand is included in photos, videos and seen by thousands.

DANCE COMPETITION SPONSOR

$2500 + Prizes & Branded Merch

Three dance competitions and lessons are held daily at the Monster Energy Sample Stage inside the Free offroad vendor show.

DEDICATED DANCE AREA WITHIN THMF

$2500 + Branded Assets

The Trial Hero dance team along with hundreds of dancing locals will dance the night away at a designated and branded area within the music fest venue. Surrounded by your branding.


TV & ON-LINE TV PRICING

BRAND'S EXPOSURE & REACH TO OVER 200 MILLION HOMES

TITLE SPONSOR OF THE TV PRoduction and LIVE Broadcast

$49,910

This package leverages media credibility, expertise and reach of SPEED SPORT to create valuable content messaging and event engagement media for the Client.

One-Hour Post-Produced Television Special

Included in package

• produced 8-segment one-hour television show airing on SPEED SPORT 1 and sister network Outdoor America

• incorporate highlights, interviews, features and messaging

• evergreen production that will appeal to a broad audience

SPEED SPORT LIVE From Trail Hero, Presented by BOOT BARN

Included in package

  

• 1 hour live stage production “College Game Day” style with national broadcast talent

• located in vendor area and timed to maximize engagement with crowds (6pm nightly)

• Thursday, Friday and Saturday evenings

• live-streamed by Trail Hero live stream production crew to Trail Hero’s own feeds, house monitors, and socials.

• interviews, analysis and fun

• Ralph Sheheen with Glen Plake (Hall of Fame Professional Skier) 

• live show production subject to coordination and support from Trail Hero as de


DIGITAL & VIDEO ADVERTISING PRICING

A BLEND OF VIDEO, SOCIAL, EMAIL & DIGITAL MARKETING

JUMBO-TRON COMMERCIALS

$150 per / $1000 for Ten each day

30-60 SEC COMMERCIALS OR STATIC ADS WILL RUN WITHIN A LOOP DURING THE EVENT, IN BETWEEN ACTS AND ENTERTAINMENT. 

Digital TICKET ADVERTISEMENT

$1000

ADVERTISEMENT INCLUDED IN TICKET CONFIRMATION EMAIL. THIS EMAIL IS REQUIRED FOR WRISTBAND PICK UP AND ENTRY. INCLUDE AN AD WITH A TRACEABLE PROMOCODE OR DISCOUNT. 

DAILY RECAP VIDEO BRAND INCLUSION

$1000 PER DAY

DAILY RECAP POSTED THREE DAYS DURING THE MUSIC FEST. COLLABORATOR POSTS WITH PROFESSIONAL FOOTAGE.

AFTER MOVIE BRAND INCLUSION

$1500

EVENT RECAP (AFTER MOVIE) POSTED WITHIN A WEEK OR TWO OF THE EVENT. COLLABORATOR POSTS WITH PROFESSIONAL FOOTAGE.

SOCIAL MEDIA POSTS

$250 per Social Post

FOLLOWERS

Instagram: 49,700 Followers

Facebook: 60,000 Followers

Constant Contact: 7,842

EMAIL MARKETING

$500 per Email Blast

TO OVER 9000 OFF-ROADERS AND COUNTRY CONCERT GO-ERS

EVENT APP PUSH NOTIFICATIONS

$500 per App Notification

WE'LL PUSH OUT DISCOUNTS OR PROMO-CODES MON-WED LETTING PEOPLE KNOW THEY CAN PICK UP THEIR COUNTRY FEST CLOTHES AND BOOTS 15 MIN AWAY AT BOOT BARN!


BANNERS & SIGNAGE PRICING

EXPOSURE TO OVER 16,000-24,000 VISITORS DAILY

MONSTER MAIN STAGE

$5000

Banners and signage provided by Boot Barn.


Installed in high traffic areas around the music fest main stage, jumbo-trons, main walkways and wristband pickup/box office. 

SITE BANNERS

$150 per banner / $1000 for ten banners

Installed by our team in high traffic areas around the event: within the music fest venue, along the main drive/road, in parking areas, etc.

Add a footnote if this applies to your business


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